1951 Mercury Monarch Convertible brings top bid this last weekend
By Philippe Crowe
Like a yearly tradition, RM’s Classic Car Auction of Toronto kicked-off the Canadian spring collector car season for the 19th time. The event was held at the International Centre in Mississauga, Ontario, April 3-5.
Despite the current economic conditions, this segment of the automotive market continued to show strength and activity with a 15% increase in attendance over last year’s spring event and sales that exceeded initial expectations.
The top seller of the weekend event was an impeccably restored, award-winning, 1951 Mercury Monarch Convertible that brought a final bid of $192,500. This 1000-point show car, originally built in Windsor, Ontario, is one of only four known examples and one of several cars offered at the event that were built in Canada, by former generations of today’s automotive workforce.
“This weekend presented many opportunities for both buyers and sellers. We are very pleased with the increase of new visitors and the gavel prices on the auction block. Most surprising, is the number of inquiries from consignors for our Toronto fall event indicating the market remains positive,” remarked RM’s veteran car specialist Dan Spendick.
Some of the featured highlights of the Toronto event include the following:
- rare Giallo Fly yellow 1999 Ferrari F355 F1 Spider for $105,600
- a luxurious high performance 2004 Cadillac XLR Roadster for $55,000
- freshly restored 1956 Mercury Montclair Convertible for $49,500
- well equipped Rally Red 1967 Pontiac GTO Convertible for $39,050
Hell of a car!!
Impresive line.. Thius model is a great legend that makes cars a real piece of art!!!
Posted by: Metro Ethernet | 01/29/2011 at 07:37 PM
A car like this, I'm just impress of seing it so well restore.
I really want to go to the next Auction, specially with cars like this one
Posted by: Florida Certified Public Accountants | 01/30/2011 at 05:26 PM
Mercury Monarch is one of the famous vintage model. Its obvious that it will fetch a good bidding price. These vintage cars are usually costly the premium cars that are now in production.
Posted by: Hyundai Genesis | 03/21/2011 at 07:24 AM
I have a 51convertiable monarch that is a nice driver, needs top. Anybody interested?
Posted by: mercury joe | 04/19/2011 at 05:53 PM
This car would have a great collectors value and even more if you have put in some sentimental value on it. Vintage, superb, amazing, I lack the words to describe this.
Posted by: air ride kits | 10/14/2011 at 05:43 AM
This car has the potential to be in the car collectors hall of fame. Voting for it!
Posted by: CGS intake | 11/02/2011 at 04:46 AM
Impressive car! I want to see this in the streets, hopefully.
Posted by: B&G Suspension | 11/07/2011 at 07:24 AM