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07/06/2010

Pirelli confirmed as exclusive Formula One tire supplier from 2011

Pirelli supplies Formula 1 Pirelli will supply tires to the Formula One World Championship for a three-year period between 2011 and 2013.
The FIA (Fédération Internationale de l'Automobile), FOTA (the Formula One Teams Association), and Formula One's organizing body, represented by FOM (Formula One Management) have chosen Pirelli as their exclusive supplier, based on the specific proposals from the Italian company to guarantee technical and operational stability to the competitors.

Following current Formula One regulations laid down by the FIA, the new contract ensures that Pirelli will provide teams with six different types of tire for the season: four slicks, with different compounds for various types of dry surfaces, one rain tire for heavy rain, and one intermediate tire for damp conditions or light rain.
The current economic climate has led to a realistic and collaborative approach with all the teams, ensuring that manufacturing and logistical costs are shared fairly.
Pirelliπs return to Formula One also has a firm eye on the future, as in full collaboration with all the teams, research into innovative new tire developments is a vital part of this exciting program.
Pirelli is also proud to announce that it will supply the GP2 World Series - the acknowledged stepping-stone to Formula One - for the three-year period between 2011-2013.
Pirelli's latest participation at the highest levels of single-seater racing make a welcome addition to the celebrated Italian firm's other motorsport activities including, from this year, a tire supply agreement for the inaugural GP3 series. Pirelli will consequently become the single supplier to all the most prestigious racing championships in the world from 2011.
The global visibility guaranteed through extensive media interest in Formula One, together with dynamic plans to leverage Pirelli's involvement in an activity central to the companyπs core business, represents a unique opportunity for the brand to maximize its return on investment.
This new Formula One agreement crowns Pirelli's historic involvement in world motorsport, which dates back to 1907 when the Italian firm won the epic Paris-Peking road race. Pirelli currently exclusively supplies some of the most important World Championships for both cars and bikes, such as the GP3 series, the World Rally Championship, the Rolex Sports Car Series in North America, the World Superbike Championship, and the Motocross World Championship. On top of this, Pirelli also supplies more than 70 other national and international championships. The last Grand Prix victory claimed by Pirelli was the 1991 Canadian Grand Prix, with Nelson Piquet driving for Benetton.

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